Analytics Mania - Google Tag Manager and Google Analytics
Obsoleting Universal Analytics
remove post for Google Analytics (Universal Analytics)
use Tag Manager and Google Analytics 4
Prepare for the future with Google Analytics 4
Universal Analytics is going away - Analytics Help
Google Tag Manager (GTM)
Google Tag Manager it helps deployment of analytics as "tags"
About Google Tag Manager | Google for Developers
Google Tag Manager vs Google Analytics explained (2023)
Google Tag Manager vs Google Analytics - Big Picture - Medium
Google Tag Manager vs. Google Analytics - Which one to use and when - YouTube
How to track website analytics for your freelance business website using Google Tag Manager in 2021 | Tiiny Host Blog
How to Set Up Google Analytics in 5 Simple Steps
It's also easy to add other integrations as different "tags"
Mixpanel: Event Analytics for Mobile, Web & More
Google Analytics 4
It's recommended to create and manage Measurements in GA and use GTM for deployment.
Analytics
Get started with Analytics - Analytics Help
Google Analytics 4 : Google
Enhanced Measurement in Google Analytics 4 (GA4) - Analytics Mania
Universal Analytics
OBSOLETE
Get started with Analytics - Analytics Help
How to Set Up Google Analytics in 5 Simple Steps
Google Analytics for Beginners
react-ga/react-ga: React Google Analytics Module
lukeed/ganalytics: A tiny (312B) client-side module for tracking with Google Analytics
<!-- Google Analytics: change UA-XXXXX-Y to be your site's ID -->
<script>
window.ga = function () {
ga.q.push(arguments);
};
ga.q = [];
ga.l = +new Date();
ga("create", "UA-XXXXX-Y", "auto");
ga("set", "anonymizeIp", true);
ga("set", "transport", "beacon");
ga("send", "pageview");
</script>
<script src="https://www.google-analytics.com/analytics.js" async></script>
Alternatives
Plausible Analytics | Simple, privacy-friendly Google Analytics alternative
GoatCounter – open source web analytics
Scarf I Home
Open Source Analytics With Scarf also for software/lib (npm hook)